Smart Agency Masterclass Podcast with Jason Swenk

Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.

The popular agency podcast has just turned 10 years old and covers everything from starting a successful agency to selling your agency.

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Gino Wickman on How 130 Days Off Boosts Business & Fulfills Your True Self | Ep #724
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Gino Wickman on How 130 Days Off Boosts Business & Fulfills Your True Self | Ep #724

How often do you take time off simply to rest? Do you carve out moments to recharge and find stillness before the daily whirlwind begins? If you’re a successful entrepreneur who doesn’t prioritize rest, you may be heading toward burnout. Today’s featured guest is an entrepreneur who’s created several noted frameworks for business owners, empowering countless individuals to elevate their businesses.

Gino Wickman is an entrepreneur, content creator, and most notably the founder of Entrepreneurial Operating System (EOS). Through the years he’s noticed highly accomplished entrepreneurs tend to feel unfulfilled in what should be the highest point of their success. This happens when they forget the fundamental purpose behind building a successful business: to create a fulfilling life. In this episode, you will gain insights into achieving success while maintaining fulfillment in both your professional and personal life.

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Tricks to Help Busy Agency Owners Remember Everything with Dave Farrow | Ep #723
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Tricks to Help Busy Agency Owners Remember Everything with Dave Farrow | Ep #723

Do you find it hard to remember the name of someone you just met? Do you struggle to recall the details of last week’s meeting? Busy agency owners are constantly juggling countless responsibilities which is overwhelming and leaving you feeling like you're losing your edge. But what if you could sharpen your mind and tackle daily challenges with confidence?

Today’s featured guest has transformed his remarkable journey as a record-holding memorization expert into a powerful business dedicated to helping entrepreneurs enhance their memory skills. By harnessing effective visualization techniques, he empowers individuals to project themselves into a future filled with success. In this episode, learn more about his inspiring story and insights on memorable marketing and memorization.

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Guy Kawasaki on Being Remarkable in Your Agency and Your Life | Ep# 711
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Guy Kawasaki on Being Remarkable in Your Agency and Your Life | Ep# 711

Do you struggle with imposter syndrome? Even uber-successful entrepreneurs like today’s guest have had those moments. Transitioning from the corporate giants to crafting a legacy of remarkability, Guy Kawasaki reflects on navigating the dichotomy of being undervalued and overvalued throughout his career, his unwavering commitment to paying it forward, and his enduring quest to craft a legacy that transcends generations.

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Build the Confidence and Agency Team Needed to Succeed with Torey Azure | Ep #687
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Build the Confidence and Agency Team Needed to Succeed with Torey Azure | Ep #687

Do you trust yourself to lead your agency to success? Does your team follow your lead on the decisions you make to get there? Today’s agency owner has successfully grown his business over the years, gaining more and more trust in his decisions as he accumulated more experience. Although he doesn’t regret past decisions, he realizes he could have retained a majority stake in his company and made it on his own had he trusted himself like he does now. Tune in to learn about his experience in growing his agency and how he built the confidence to succeed.

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Balancing Motherhood and Being an Agency CEO with Audra Brehm | Ep #679
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Balancing Motherhood and Being an Agency CEO with Audra Brehm | Ep #679

How do you prioritize between family time and business responsibilities as an entrepreneur and parent? How is that balancing act working out for you? Being an agency owners and a parent can be a bit of a mess and there’s no magic formula to balancing parenthood and being an agency CEO. For parents, this means a lot of guilt about not spending enough quality time with your kids or not being 100% focused during family hours. Today’s guest started her entrepreneurship journey while eight months pregnant and has been on a constant learning journey ever since. She’ll share some of the boundaries she’s learned to uphold to protect her family and rest time and why hiring was a daunting but key step towards improving both her personal and business life.

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More Important Than Money, A Discussion With Agency Owner Robert Lee | Ep #676
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More Important Than Money, A Discussion With Agency Owner Robert Lee | Ep #676

Would your agency keep running and growing if you had to take a month off tomorrow? Or would it all fall apart? Which systems could you start implementing right now to keep this from happening? Today’s guest went through difficult times last year and his focus wasn’t fully in the business. These struggles proved to be too much for a recent purchase, which he had admittedly rushed; as that acquisition started falling apart and becoming a burden, it started to take a toll on mental health as a result. In the end, he had to sell. Now he thinks carefully about the processes and systems that must be in place in case of an emergency. Tune in to learn how he navigates his agency to allow himself time to focus on the things that are more important than money.

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Jay Baer on The Time to Win and Using Responsiveness to Your Advantage | Ep # 653
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Jay Baer on The Time to Win and Using Responsiveness to Your Advantage | Ep # 653

Did you know time is the most valuable resource for clients? How are you helping clients maximize their time with your services? The relationship between agency responsiveness and revenue is something more agencies should be looking at closely and something that will surely give you a competitive advantage. No matter how good you are at what you do, clients are noticing the time you take to do it. They no longer tolerate months of no communication to then arise with a magical strategy. They want to know what’s going on and how long you’ll take to deliver results. In fact, they’re even willing to pay more for speed. Tune in to hear from an expert on how you can use time and responsiveness to your advantage without making big changes to your process.

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About the Show

The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.

YOUR HOST

JASON SWENK

Smart Agency Masterclass

Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.